FERNANDINA BEACH, FL. — The latest Market Pulse, a paid subscription service providing the latest hunting and shooting market trends backed with in-depth analysis, is now available. Released each quarter, the January 2025 edition covers the factors that drove the 2024 market as well as Southwick Associate’s detailed outlook for the 2025 market. This latest issue covers timely topics such as the impact of the State of Washington’s new firearm sales restrictions, what the diverging trends in firearms and ammunition retail inventories mean, and concerns regarding brand marketing in the immediate future.

Based on many proprietary and public information sources, the Market Pulse subscription newsletter is an indispensable resource for unbiased, research-based analysis of the latest hunting/shooting markets and trends, including insights from the consumer perspective that ultimately drives sales. In addition, subscribers are provided with key insights from current published research related to the industry and where to find more details.

“Market Pulse provides the must-knows for company executives needing to understand the broader market conditions affecting their business”, said Nancy Bacon, Vice President of Southwick Associates. “From executives, boards of directors, investors, and others who impact the bottom line, Market Pulse provides the knowledge needed to make informed decisions.”

Southwick Associates’ team of analysts brings decades of experience in hunting and shooting markets. Their specific understanding of market dynamics, sharpened through years of consumer tracking studies and market assessments makes them uniquely qualified to provide your business with carefully vetted analyses of current market trends through the new Market Pulse subscription service.

Priced at $1,000 per year, subscribers receive quarterly reports directly by email. A sample report can be found at: Hunting & Shooting Market Pulse - Southwick Associates. For more information, to purchase a subscription, or discuss custom confidential research to assist your business decisions, contact Nancy Bacon at Nancy@southwickassociates.com.