Thornwood, NY –

New for 2018, ZEISS presents a highly responsive and engaging Pro Staff Program, for Sports Optics, serving North America. The program allows for selected members to share their passion about ZEISS products, whether from hunting, at the range, through competition, or from any time afield. It provides personal perspective for an authentic and informed conversation about ZEISS gear. In addition, the new Pro Staff Program is designed to engage, challenge, and create relevant content and feedback from hard-core and demanding users outside of the company. This content and feedback is then used to further inform customers as to how the product truly performs in the field. Furthermore, Product Development is enhanced and supported with real-time product performance reports.

In addition to the new program, ZEISS is pleased to introduce Mr. Edward "Ed" Gramza as ZEISS' Pro Staff Coordinator. Mr. Gramza will be responsible for the program inquiries, communications, and management with existing and prospective Pro Staff members. He will serve as the qualified liason between the Pro Staff members and ZEISS. Gramza is no stranger to the professional management of quality Pro Staff programs. He has done so for other well-respected brand names within the Shooting Sports and Outdoor Industries.

"We have been working on creating a more exciting, engaging, and meaningful Pro Staff Program for several months", says Tom Andrews, Vice President of Carl Zeiss SBE, LLC Sports Optics. "With the help of our Pro Staff members, Mr. Ed Gramza, and our performance-oriented ZEISS products, we are sure to exceed our aggressive program expectations."

The all-new ZEISS Pro Staff Program is open to North America and is limited in the number of participants. The annual program has certain qualifications, responsibilities and guidelines. If you are interested in learning more about this program, please contact ZEISS at: info.sportsopticsus@zeiss.com or zeissprostaff@gmail.com

Press contact
Consumer Optics Business Group/ Sports Optics Division
Kyle Brown

Phone +1 914-987-9545
Email: kyle.brown@zeiss.com
www.zeiss.com/press

About ZEISS
ZEISS is an internationally leading technology enterprise operating in the fields of optics and optoelectronics. The ZEISS Group develops, produces and distributes measuring technology, microscopes, medical technology, eyeglass lenses, camera and cinema lenses, binoculars and semiconductor manufacturing equipment. With its solutions, the company constantly advances the world of optics and helps shape technological progress. ZEISS is divided up into the four segments Research & Quality Technology, Medical Technology, Vision Care/Consumer Products and Semiconductor Manufacturing Technology. The ZEISS Group is represented in more than 40 countries and has over 50 sales and service locations, more than 30 manufacturing sites and about 25 research and development centers around the globe.

In fiscal year 2015/16 the company generated revenue approximating €4.9 billion with over 25,000 employees. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. Carl Zeiss AG is the strategic management holding company that manages the ZEISS Group. The company is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).

Further information is available at www.zeiss.com

Consumer Optics
The Consumer Optics business group combines the company's business with camera and movie lenses, binoculars, spotting scopes, hunting optics, virtual reality headsets and planetarium technology. The business group is represented at sites in Oberkochen, Wetzlar and Jena. The business group is allocated to the Vision Care/ Consumer Products segment. In fiscal year 2015/16 the segment generated revenue of €1.1 billion with around 9,300 employees.