ZEISS launches the Conquest Apia 20-50x65 Compact Angled Spotting Scope, featuring a 65mm objective lens with 87% light transmission, weighing just 47.6 oz. The backpack-ready spotter delivers exceptional optical quality with ED glass and aspheric lenses, designed for hunters and shooters demanding portability without sacrificing performance.
Sightron announces the new "Snap Focus" S6 10-60x56 ED MOA Field Target riflescopes featuring a redesigned parallax adjustment system with 270º of precision rotation. Developed in collaboration with Garima Design & Customization, these premium scopes include optional magnetic focus wheels and are optimized for airgun, small caliber field target, and benchrest shooters.
Sightron announced the SV 8x42 ED Binoculars designed for hunters, shooters, and observation enthusiasts. The binoculars feature a wide 70° apparent field of view, ED objective lenses for sharp images, fully multi-layer coated lenses, and waterproof construction with a Lifetime Performance Guarantee.
Buck Commander introduces the BUK OPS® X-Factor Crossbow Range-Finding Scope™. This state-of-the-art scope is designed to redefine precision in crossbow hunting, offering hunters an unparalleled advantage in acquiring ranges quickly and accurately.
New for 2024, Buck Commander announces the launch of the BUK OPS® Cycloptic™ Series. This series features two industry-first optics: Cycloptic-X™ Prime Crossbow Scope and the Cycloptic™ Handheld Prime Viewer. Buck Commander has changed everything about hunting in low-light hunting situations with the BUK OPS Cycloptic Series.
Buck Commander is proud to launch the latest addition to any hunter’s arsenal with the BUK OPS® Buknoculars™, the only binoculars to change how hunters can utilize low-light conditions to maximize their time in the stand.
This spring, SIONYX is poised to introduce a line of 1050nm infrared illuminators designed to complement and enhance the capabilities of OPSIN, SIONYX’s helmet-mounted digital night vision monocular.
GPO USA’s 8x32 ED binocular has been named one of the top affordable compact binoculars by the Cornell Lab of Ornithology – the nation’s top nonprofit organization for birders.
When the 2023 Archery Trade Association Opens January 11-13 at the Indianapolis Convention Center in Indianapolis, Indiana, Hawke Optics will be releasing two brand new collections of optics, enhancing their ever-expanding offerings, as well as launching expansions to six current lines, to include additional reticle and magnification selections.
The ground-breaking new Leica Passport Warranty is completely free and includes a fully transferrable no-questions, no-fault, 10-year accidental damage cover plan and a 30-year manufacturer’s defect warranty, neither of which require a warranty card or receipt.
Leupold & Stevens, Inc., has announced the launch of four new models in its VX-3i riflescope line, all of which feature the company’s ZeroLock CDS dial for the first time.
Engineered as the ultimate close quarters battle (CQB) sight Steiner Optics introduces the new DRS1X Defendu Reflex Sight featuring three interchangeable reticle options and Steiner’s legendary ruggedness. The DRS1X is the perfect solution for CQB tactical operations or home defense.
Available in 8x42 HD and 10x42 HD, these lightweight, rugged, magnesium-alloy binoculars are encased in a newly designed shock-proof, rubber-armored exterior for a modern look and feel. The advanced HD lenses, combined with phase-correction and dielectric coatings, deliver incredible brightness, superior color fidelity, edge-to-edge sharpness and increased contrast, allowing hunters to see better in low light.
Sightmark has has updated the Sightmark Core SX 1.5-5x32 Crossbow Scope. Tuned to 260-450 fps crossbow speeds, it achieves arrow drop compensation with extraordinary accuracy.