Pheasants Forever and its partners are pleased to announce the acquisition of 320 acres in western Minnesota to be designated as the state’s newest Waterfowl Production Area (WPA). 


The Pope and Young Club is proud to announce Tammy Koenig of Leading Ladies Outdoors will be putting on a clinic during the 2018 Bowhunters Rendezvous. The clinic will be titled, “Women Bowhunters - Starting The Right Way.”  (more) 



The Rocky Mountain Elk Foundation congratulates the Wisconsin Department of Natural Resources (DNR) on its decision to institute Wisconsin’s first-ever managed elk hunt later this year.

Mr. Carl Fox Haas, Mossy Oak’s “founding father” and a legend in the outdoors industry, will begin his 71st turkey season on Thursday, March 15th in his home state of Mississippi, where he will be accompanied by his son Toxey Haas and grandsons Neill and Daniel Haas. 


Vanguard, a global manufacturer of sporting optics, hunting packs, tripods and shooting supports, is very pleased to introduce its new hunting and outdoors rep group. William Gartland Associate, a leading sales firm bring 45 years’ experience in the sporting goods industry.  

Uncertainty about the United States’ position on the importation of certain African species was the impetus for a debate between two Americans on a Chinese news channel last Tuesday night. The discussion included long-time television host and hunter advocate Steve Scott and Humane Society International attorney Masha Kalinina on China Global Television Network (CGTN) program Global Business America

The Pope and Young Club is proud to announce the results of the 2018 Board of Directors election. (more) 


MYSTERY RANCH, an industry-leading backpack company, devoted to making mission-specific products is proud to announce their support of One Montana and a new program designed to put more ethical, educated, and effective hunters in the field.

Although they didn’t move far, RubLine Marketing’s new 6,200 square-foot office and studio space will fit their needs and allow for room to grow. 



Kinsey’s is seeking a motivated marketing and social media specialist to maintain their websites and grow their social media reach — among other marketing responsibilities. This position requires fundamental marketing techniques: creating engaging content, maintaining consistent branding, and implementing marketing campaigns, events and programs to promote the missions of Kinsey’s Archery Distribution and Kinsey’s Consumer Brands. 


Easton introduces the new Superdrive 27 for 3D archers seeking the maximum diameter scoring advantage in a lightweight all-carbon shaft.   


The folks at Heybo Outdoors know that hunting while cold or soaking wet is not an option, and that is why they have a new clothing line available in Mossy Oak Bottomland that will keep hunters warm, dry and in the field longer. 


The Shocker Turkey Shotgun Case is a part of the popular Shocker Family of Turkey Hunting Products, which also includes a pair of turkey hunting gloves and shotgun sling.  Each one of the Shocker-series products were engineered specifically to the needs of the turkey hunter and will help you be a better hunter. (more) 



ZEISS - Founded 165 years ago as a small workshop for optics and precision engineering, the company and name Carl Zeiss, have an international reputation for innovation and cutting-edge technology in all fields of optics. The products combine technical precision and functional design in equal measure. They are reliable tools as well as being the key to intense experiences in the hands of discriminating customers.

ScentLok is excited to announce a formal partnership with Ted Nugent and his award-winning Ted Nugent Spirit of the Wild television show, which recently celebrated its landmark 500th episode. The partnership will result in ScentLok providing support for Nugent’s wildly popular Outdoor Channel production, while putting his considerable influence to work on the promotion of the ScentLok, OZ and Tree Spider lines of products.

For the fifth year running, outdoor video equipment & service resource Campbell Cameras has partnered with Eagle, CO based UrgeMedia to reach their key audience of hunters and outdoor adventurers across multiple television platforms. 

“Whitetails Unlimited members hunt everywhere in the country, but no matter where the hunt happens everyone knows that it’s hard to hunt when you’re cold,” said WTU President Jeff Schinkten. “Using a ‘Half in the Bag’ unit will keep you in the field longer and warm, no matter what the weather. We’re happy to welcome the Jenlis corporation, makers of Half in the Bag, to the WTU family.”



On March 14, Congressional Sportsmen’s Caucus (CSC) Members Congressman Jeff Fortenberry (NE) and Congresswoman Debbie Dingell (MI) joined colleagues as well as representatives from the fish and wildlife conservation community including state fish and wildlife agency representatives, and oil and gas industries at a Capitol Hill Breakfast Briefing hosted by the Congressional Sportsmen’s Foundation (CSF) to discuss an important bill, Recovering America’s Wildlife Act (H.R. 4647).


Host Rob Keck will be focusing on America’s greatest Big Game bird, the wild turkey this week on Bass Pro Shops Outdoor World Radio.  (more) 


The Union Sportsmen’s Alliance has put together a sweepstakes package worth more than $600 to get you ready for turkey season.


Lessons learned as a Solopreneur

In May, I will celebrate six years of being on my own – a “solopreneur.” Can you believe it? I honestly can’t. Especially since the person who pushed me to do this had to tell me to do it TWICE. (Thank you, Todd!) When the idea was first brought up to me, I said no. This was not in my game plan. I was going to get a “big girl job” (that’s what we call the 8-5 gig). But the more I thought of it, the solo life appealed to me – the flexibility, the independence, the unlimited potential…

Our outdoor world is full of solopreneurs going out on their own and being successful at it! Most of the releases you are reading above this article are proof of that “can-do” attitude.  Either they saw a need that needed to be filled – or they said “see ya” to their day job and created something better. 

Of course, it hasn’t been all unicorns and sunshine. If you are considering embarking on a solo adventure of your own, here are a few of my lessons learned. 

1. Go all in

I’m not really a fan of the side hustle – for one, I truly don’t believe you can give 100 percent to your goals if it is “on the side.” I know many people desire the side hustle as it’s an easy transition – but I feel you are just giving in to your mind’s scare tactics that you can’t make it.  

To help ease in, do the following: 

  • Build a nest egg to fall back on
  • Figure out insurance. If your spouse has it – great! If not, start shopping around. 
  • If you haven’t already, start networking. Ask people (i.e. potential clients maybe?) out for coffee. You buy. 
  • Who are your clients? Who is your target audience? Trust me when I say you can’t be all things to all people. Figure out your niche and start a list of ideal clients. 
  • What is your target monthly income? Chris Brogan calls this “mortgage math” where you figure your expenses and dial in on what you need to pay the mortgage. Anything above and beyond that is savings, growth funds or- my favorite – fun money.  
A meme my solo friends share quite frequently and we all WISH we could share this with clients – but we don’t. Someday…

2. You need to know yourself

I’ve recognized in my short solo career that not everyone can be their own boss, which frankly, is kind of weird to me. But there it is. Some people simply need that regular paycheck every two weeks. Some can’t figure out the workload without a ‘boss’ telling them to do this, then that, and then finish this. I’ve seen it from all walks of life – and maybe you won’t know if you can handle it until you literally jump from the frying pan into the fire. 

Repeat after me: exposure bucks are not accepted in solo life.

3. You can take all the advice in the world – but you just have to do it. 

Like reading this article – and millions of other articles on jumpstarting your solo career. You can read and read and read – but at the end of the day – you have to DO. And do FOR YOU. I can’t tell you how you’ll work – or how you’ll be. You could be wildly successful – or you could have panic attacks. It’s really 50/50. 

4. Your past is a reflection of your future

Did you ever sell Girl Scout Cookies? Go door-to-door hawking Christmas wreaths? Did you like it? Were you successful? Think back to those times as a kid. If your mom and dad sold the cookies for you – sorry, you failed. But if you put in the work – then there’s hope for your solo career.  If you’ve led any sort of project management at work – and did it well – there’s hope for you. If you’ve had conflict at work and learned how to resolve it WITHOUT GOING TO HR – there’s hope for you. If all of the above scenarios, someone else had to step in and assist – you are doing it wrong. 

An outline of my solo career. Going good so far…

5. Where’s the work coming from?

Probably the single biggest success to my career was keeping on my former employer as a contractor. Not everyone can make that work. I get it. But keeping that employer lead to other opportunities within the industry – which led to more and more. Referrals are my number one source of new business. Networking is a distant No. 2, but it has come to fruition. The majority of my networking is actually from other solos – you attend functions, learn from one another and once you discover each other’s strengths, bam! Magic happens. Its freaky. 

Hopefully this article made you think – but I also hope it will help you DO. You’ll have ups and downs – all the clichés of “one door closes and another opens” is SO TRUE. Or “things happen in threes” is also very true. (good or bad) If you need someone to bounce ideas off or push you through that open door, I’m here. I know I needed it in the beginning. 

Note – a very special entrepreneur in the outdoor world, Mark Strand, is being inducted into the Minnesota Fishing Hall of Fame this weekend. Mark has led a crazy entrepreneurial life before landing as the editor of Midwest Outdoors Magazine. I’m still learning all the businesses he has started – or still runs. Kudos to you, Mark, for this induction. Well deserved. Learn more here: 

  • Michelle Scheuermann, Editor, Archery Wire 


Apr. 27 - Apr. 29
Total Archery Challenge
San Antonio, TX - Natural Bridge Caverns
May 28
Memorial Day No Wires
June 1 - June 3
Total Archery Challenge
Seven Springs, PA - Seven Springs Mountain Resort
June 8 - June 10
2018 Bowhunters Rendezvous
July 4
Independence Day -No Wire Distribution
The Archery Wire wants to be your complete source for the most expansive listing of upcoming competitions, shooting events, industry gatherings, consumer shows and anything and everything about archery and bowhunting. Send your calendar listings to
© Copyright © 2018 The Archery Wire / The Outdoor Wire Digital Network. All Rights Reserved.