BloodSport
3D EVENTS
On this coming Memorial Day weekend, May 23-24, the Coshocton, Ohio Sportsmen's Club will play host to the Rinehart R100 3D competition.
In a repeat of his 2014 performance, Elite Archery Pro Shooter Levi Morgan claimed top honors at the First Leg of the 2015 IBO National Triple Crown National Championship in Bedford, Ind.

BOWFISHING
Designed for maximum hold in retrieving soft-flesh fish, the new Alcatraz fishing point from Muzzy is smaller and lighter than most traditional barbed fishing points, offering better penetration and arrow flight.
Due to flooding conditions on the Trinity River, the Texas Parks and Wildlife Department is temporarily prohibiting prohibit taking or attempting to take alligator gar in portions of the river between the Highway 31 Bridge near Trinidad and the Highway 7 Bridge near Crockett.

BROADHEADS
The popular rear-deploying Rage Chisel-Tip broadhead has been improved with the incorporation of the proven Shock Collar blade retention and deployment system and a redesigned ferrule that is more aerodynamic resulting in better penetration.

COMPETITION
World Champion 3-D archer and host of Name The Game TV, Levi Morgan, dug deep and found the resolve to claim victory on his last arrow of the final shoot off, during this year's first leg of the IBO Triple Crown, held in Bedford, Ind. May 15-17 for its final time after 29 consecutive years.
A total of $48,000 in college scholarships was awarded the first, second and third-place finishers in the high school male and female pins division at the Scholastic 3D Archery (S3DA) Indiana State Championship.

CROSSBOWS
With the approval of the crossbow for West Virginia's archery and firearms seasons, the state Department of Natural Resources has released a crossbow fact sheet to answer many of the questions posed by hunters regarding the changes.

EVENTS
Key issues of the 2015 North American Deer Summit were hunter recruitment and retention, political influences on hunting, landscape change and habitat loss, the public's perception of hunting and the captive deer industry.
This year's Big Buck Expo, scheduled for July 10-12 at the Florida State Fairgrounds in Tampa, Fla., is slated to be substantially bigger than the previous 11, with more than 150 hunting exhibitors and outfitters and some of the top personalities in the outdoor industry.
More than 2,000 students, educators and chaperones, a new record, are set to participate in the Midwest Outdoor Heritage Education Expo, May 20-21, at the Wisconsin DNR's MacKenzie Center in Poynette

INDUSTRY
Gray Loon Marketing Group of Evansville, Ind. has hired Sarah Smith Barnum as web project manager/copy editor to be responsible for project supervision and client service for several of the agency's shooting, hunting and fishing accounts.
Ozonics, a leader in scent elimination, announces the company has recently promoted Buddy Piland to Director of Marketing and Russell Davis to Director Product Development.
Moorpark, Calif.-based Full-Throttle Communications, Inc. is welcoming its new Public Relations Assistant, Stephanie Geske to its team of marketing, advertising and public relations professionals.
Hips Archery Targets, the longest-running brand in the archery target category, announced this week it has hired Dillon Brown as the new V.P. of Sales and Marketing, effective immediately.

JOBS
Chevalier Advertising, Marketing & Public Relations is seeking a skilled and energetic senior public relations specialist to be part of a strategic media-relations team working with a major client in the shooting sports market.
Rinehart Targets, an industry leader in archery target manufacturing, is currently seeking a Customer Service Representative to be based at its Janesville, Wis. headquarters.
Parker Bows, a leading manufacturer of compound bows, crossbows and crossbow accessories, is now taking resumes from candidates for the Regional Sales Manager Position covering the Michigan & Ohio Region.
Texas Trophy Hunters Association (TTHA) is currently seeking a Marketing Manager to establish marketing strategies to meet organizational objectives and to evaluate customer research, market conditions, competitor data and implement marketing plan changes as needed.

LUMINATION
Just in time for summer camping season, Cyclops is now shipping the REVO 1100 Lumen hand-held rechargeable spotlight.

MEDIA
Pursuit Channel has announced a redesign of its forward-facing digital property, www.pursuitchannel.com, as well as a host of new television series set to premier soon on the network.

MILESTONES
The Rocky Mountain Elk Foundation honors and reveres its volunteers and members while celebrating its 31st anniversary of land and wildlife conservation work.

NASP
At the end of the three-day National Archery in the School Program National Championship competition May 7-9 in Louisville, Ky., 12,045 young archers from 763 schools in 42 states and Washington DC had surpassed NASP®'s 2014 world record of 10,443 archers, representing an increase of more than 15 percent over 2014.
Iowa archers made their presence felt in the Kentucky Exposition Center May 7-9 during the National Archery in the Schools Program® 2015 National Tournament, in Louisville.
For the third consecutive year, two Georgia elementary archery teams placed in the top five in the nation at the National Archery in the Schools Program (NASP) National Tournament.
While participating in the 2015 National Archery Schools Program (NASP) National Championship in Louisville, Ky. May 7-9, approximately 500 student archers tried shooting Olympic-style recurve competition as part of an event sponsored by Olympic Archery in the Schools (OAS).

PARTNERSHIPS
The Pope & Young Club welcomes HHA, maker of the top-selling single pin adjustable bow sight, as its newest Corporate Partner.
The award-winning Backwoods Life (BWL) is announcing its continued partnership with Hunter Safety System, because the use of a safety harness is one of the most important things for hunters to utilize.

PLACES TO SHOOT
After hosting the first annual West Elk Archers High Mountain Shootout last summer, Crested Butte Mountain Resort announces the addition of a full-time 3D Archery course to the list of summer activities and the second annual High Mountain Shoot competition.

PROMOTIONS
Kicking off the first week of the Spring into Summer Facebook gear giveaway, Stealth Cam will be giving away one of its new RX series cameras with the RX36 camo to one lucky winner.

RECOGNITION
During its 2015 National Convention in Louisville, Kentucky, May 8-9, the Quality Deer Management Association (QDMA) announced the recipients of its 2015 Conservation and Branch Achievement awards.

RECORDS
The highlight of the 2015 Pope & Young Club convention held in Phoenix last month was the recognition of three new bow-and-arrow world record animals.

SCENT CONTROL
ScentBlocker announces the name of the exciting new product that was initially introduced as NoseBlocker at the 2015 ATA Show, has been changed to DUI - Deer Under the Influence, which provides a more fitting and accurate description of the product and how it works.

STATES
To provide the general public alligator harvest opportunities, the Louisiana Department of Wildlife and Fisheries (LDWF) will select eligible alligator hunters through a lottery selection system featuring five Coastal and Nongame Resources (CNR) Division Wildlife Management Areas (WMAs), 15 Wildlife Division WMAs, one U.S. Army Corps of Engineers (USACOE) property and 25 public lakes for the 2015 alligator harvest season.

TELEVISION
Five teams in Sportsman Channel's new original series Shed Wars provide a glimpse into what it takes to survive the entire shed hunting cycle. Through months of preparation and challenging Rocky Mountain terrain, they risk it all in the pursuit of the ultimate pay day.

2015 North American Deer Summit Focuses on Strategies, Goals
Establishing specific strategies, timelines, and measurable goals for the recently created National Deer Alliance (NDA) was the focus of the second annual North American Deer Summit, according to the Wildlife Management Institute. The Summit, held May 6-8, 2015 in Louisville, Kentucky, brought together biologists, managers, researchers, non-profit conservation organizations, hunters, and others with an interest in our endemic deer species. Participants worked collaboratively to flesh out the NDA's mission of ensuring the future of North America's wild deer, wildlife habitat, and our hunting heritage.

The NDA was formed in 2014 after the inaugural North American Deer Summit. The consensus of that meeting was that there was no central group representing the "voice" of deer hunters. While the Mule Deer Foundation, Quality Deer Management Association, and Whitetails Unlimited (all founding fathers of the NDA) do an outstanding job on science, biology, and management, there was still a need for an advocacy group for deer. This led to the creation of the NDA that has representation and engagement from the established deer conservation organizations as well as many others in the outdoor industry and wildlife management arena.

In the 14 months since its inception, the NDA has developed a significant social media presence, a website, and the beginnings of what could be a strong (and free) membership roster. However, it was at this year's meeting that interested parties began to put flesh on the bones of the mission of the fledgling organization. Not surprisingly, the consensus was that deer hunters have their work cut out for them. After informative presentations, panel discussions, and vigorous debate, the participants at the 2015 North American Deer Summit focused on five areas of primary concern facing deer hunters today. The culmination of the Summit required attendees to whittle down roughly 100 potential action items to a manageable chunk of 15. These focus areas and associated action items will form the bulk of the NDA's agenda for the next few years.

The five focus areas and 15 action items are listed below in descending order of importance, as ranked by participants:

Hunter Recruitment & Retention
1. Petition the Council to Advance Hunting and Shooting Sports for NDA to join their Board.
2. Capitalize on the positive image of hunters feeding the hungry.
3. Summarize and disseminate contributions of hunters into big-picture conservation.

Political Influences on Hunting
1. Advocate for scientific (rather than political) decision-making and advocate for wildlife agencies to maintain jurisdictional authority.
2. Integrate grassroots action; develop a mechanism to easily contact legislators, as well as email alerts for hot issues.
3. Get some political allies involved in the NDA; review successful models for advocacy (i.e. Sportsman's Caucus and United States Sportsmen's Alliance), and possibly align with them and other similar organizations.

Landscape Change/Habitat Loss
1. Better explain how habitat improvement for deer benefits other natural resources.
2. Participate actively in Farm Bill development.
3. Work with state/federal agencies and private landowners to encourage active habitat and fire management.

Public Perception of Hunting
1. Promote the food attributes and healthy lifestyle benefits of hunting.
2. Start advertising campaigns to promote true values of hunting; make sure messages are tailored and delivered by and to traditional and non-traditional hunters.
3. Develop hunter code of conduct that builds a positive popular image (i.e. respectful photography, especially on social media).

Captive Deer Industry
1. Advocate to ensure deer are classified as wildlife and not livestock.
2. Encourage elected officials to pay more attention to science-based information.
3. Advocate/partner for more funding, re: disease research.

While the NDA certainly seems to be off to a good start, its challenges ahead are daunting. Preventing excessive overlap between the advocacy-based NDA and the management based parent organizations (QDMA, MDF, WU) will be key. Developing and refining an active and involved member base that is willing to contribute money and, more importantly, time and political influence, is also critical. Finally, as NDA matures, it will have to further define, resolve, and adapt its laundry list of priorities in order to focus on the immediate political needs of our native deer in order to effectively partner with the state fish and wildlife agencies that are charged with their management.

-Wildlife Management Institute (WMI)

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May 23 - May 24
Rinehart R100 Tournament
May 30 - May 31
Rinehart R100 Tournament
May 31
Scholastic 3D Archery National Tournament
Levi Jackson State Park, Ky.
June 5 - June 7
Prime Total Archery Challenge
Seven Springs Mountain Resort, Seven Springs, Pa.
June 6 - June 7
Rinehart R100 Tournament
June 12 - June 13
USAA/NFAA Level I/II Certification Clinic
Easton Salt Lake Archery Center, Salt Lake City, Utah
June 12 - June 15
2nd Leg IBO National Championship Triple Crown
Gem City Outdoorsmen, Fairview, Pa.
June 13
Texas Scholastic 3-D Archery State Championship
Archery on Fire, Conroe, Tex.
June 20 - June 21
Rinehart R100 Tournament
June 25 - June 28
June 26 - June 28
June 27 - June 28
Rinehart R100 Tournament
July 4 - July 5
Rinehart R100 Tournament
July 10 - July 12
Tampa Big Buck Expo
Florida State Fairgrounds, Tampa, Fla.
July 11
Flying Fish Festival and Bowfishing Tournament
Bass Pro Shops, East Peoria, Ill.
July 11
Flying Fish Festival and Bowfishing Tournament
Bass Pro Shops, East Peoria, Ill.
July 17 - July 19
Prime Total Archery Challenge
"The Bird," Snowbird, Utah
July 18 - July 19
Rinehart R100 Tournament
July 23 - July 25
National Archery in the Schools World Tournament
Music City Center, Nashville, Tenn.
July 23 - July 26
July 25 - July 26
Rinehart R100 Tournament
July 26 - July 28
National Archery in the Schools All-Star Championship
Music City Center, Nashville, Tenn.
July 31 - Aug. 2
Prime Total Archery Challenge
Big Sky Resort, Big Sky, Mont.
Aug. 1 - Aug. 2
Rinehart R100 Tournament
Aug. 15 - Aug. 16
Rinehart R100 Tournament
Aug. 29 - Aug. 30
Rinehart R100 Tournament
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